Major League Fishing (MLF) announced today that 13 Fishing has signed on as the presenting sponsor of the 2021 season-opening Tackle Warehouse Pro Circuit presented by Bad Boy Mowers at Lake Okeechobee, Feb. 11-14. In its 26th season of professional competition and the second year since the acquisition by MLF, the Tackle Warehouse Pro Circuit is professional bass fishing’s premier five-fish limit tournament series, showcasing a field of 166 of the top bass anglers in the world competing for up to $135,000 at each regular-season tournament and up to $235,000 at the Tackle Warehouse TITLE, the Pro Circuit championship.
“We are thrilled to welcome 13 Fishing to the MLF sponsor family,” said Jim Wilburn, MLF President and CEO. “As an angler-centric league, MLF aligns perfectly with 13 Fishing in putting our professional anglers and their needs at the forefront of the sport, both on and off the water.”
The 2021 MLF Tackle Warehouse Pro Circuit will feature 154 two-hour airings on network television, in a run that includes 24 airings on Outdoor Channel and 130 airings on Sportsman Channel, for a total of 308 hours of programming.
“We are extremely excited to partner with Major League Fishing in 2021,” said Ben Alcocer, 13 Fishing Marketing Director. “As one of the fastest growing brands in the fishing industry it only makes sense that we partner with such a prestigious tournament series and media powerhouse. Seeing our professional anglers like Ron Nelson (Pro Circuit 2020 Angler of the Year) not only compete, but win, using our product on one of the most competitive stages in the world is what it’s all about.”
For more information about MLF, their tournaments and sponsors, visit MajorLeagueFishing.com. To learn more about 13 Fishing, visit 13Fishing.com.
About 13 Fishing
Founded in 2012, 13 Fishing is a brand focused on supporting the most important principle of fishing, the angler. Over the last eight years,13 Fishing has been able to achieve rapid growth due to an aggressive approach to product development and a relentless drive for innovation. Originally known for award-winning rods and reels, 13 Fishing now also offers an extensive selection of both hard and soft baits. Make Your Own Luck is more than just a tagline for 13 Fishing, but rather the true ethos of the brand itself. In a sport surrounded by superstition, 13 Fishing refuses to settle for luck, choosing instead to leave nothing to chance when it comes to the pursuit of fishing perfection.
About Major League Fishing
Founded in 2011, Major League Fishing (MLF) brings the high-intensity sport of competitive bass fishing into America’s living rooms on Outdoor Channel, Discovery, CBS, CBS Sports Network, World Fishing Network, Sportsman Channel and on-demand on MyOutdoorTV (MOTV). According to Nielsen ratings, Major League Fishing remains the number one series on Outdoor Channel for five years and MLF premiered as the number one outdoor show in their time slot on Discovery in 2019.
In 2019 MLF acquired FLW, which expands their portfolio to include the world’s largest grassroots-fishing organization, including the strongest five-biggest-fish format professional bass fishing tour, the MLF Tackle Warehouse Pro Circuit presented by Bad Boy Mowers, as well as the MLF Toyota Series, MLF Phoenix Bass Fishing League presented by T-H Marine, MLF Abu Garcia College Fishing presented by YETI, and MLF High School Fishing presented by Favorite Fishing.
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