Gran Fondo Hincapie Greenville Event Pivots to Hurricane Relief Fundraiser | Sports Destination Management

Gran Fondo Hincapie Greenville Event Pivots to Hurricane Relief Fundraiser

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Oct 08, 2024

Gran Fondo Hincapie has announced that its 13th annual Greenville, SC, cycling event, scheduled to take place on October 19, will instead be held as a fundraising event for the local community impacted by Hurricane Helene.
 

“We initially thought that we were going to cancel the event,” said Rich Hincapie, President of Hincapie Events. “But then I realized that we could use the Gran Fondo to draw attention to the massive devastation in our area and turn the entire thing into a huge fundraising effort.
 

“While we understand that many counties are in need, we want to focus on our neighbours in Polk County who have partnered with us and supported our Gran Fondo event for thirteen years. We want to rally the global cycling community and really make a difference in Polk County. Our goal is to raise one million dollars.
 

“Our friends in North Carolina have supported this event for over a decade. Now, it is our turn to give back to them and help them rebuild their community. The proceeds collected will be donated directly to Polk County Community Foundation in North Carolina.
 

“We selected Polk County as this is the home of Saluda, Tryon, and Columbus, all of which have gladly hosted rest stops, partnered with our event, and cheered us on during our Gran Fondo Hincapie Greenville rides.”
 

The event will feature a new, modified 19-mile course that is completely within Greenville County.
 

“We do not want to take away any police, rescue, or emergency support from North and South Carolina, and so we chose a course with minimal intersections and traffic,” explained Jamie Godfrey, Hincapie Event Manager.
 

“Our top priority is our staff and participants’ safety, so we developed a course that has clear roads and does not go into North Carolina.”
 

All three distances will still be offered: the Piccolo will do one lap of the course; the Medio will do three laps; and the Gran will do four laps. There will be one rest stop along the course loop at mile 6.5, manned by Hincapie staff and volunteers, and Highway 11 will be closed for the entire event.


Held since 2012, Gran Fondo Hincapie originated as a retirement ride and celebration for retired professional and Olympic cyclist George Hincapie. Today, Gran Fondo Hincapie hosts events in Arkansas, Tennessee, Pennsylvania, and California, in addition to the Greenville event.


The Greenville event will take place at Hotel Domestique, a European-inspired boutique hotel established by George Hincapie. As with all of Hincapie’s Gran Fondos, participants are encouraged to hang around after the finish for a free festival and an afternoon of music, awards, food, and beverages.
 

  • The weekend kicks off on October 18 with the Hincapie Sportswear Warehouse Sale from 11:00 to 17:00 local time, as an opportunity to grab new cycling clothing, with a portion of the sales going to the fundraiser.
  • That night, the Celebrity Chef Dinner (tickets available here) allows participants to sample culinary creations. Participants can enjoy each course with a glass of wine selected by a master sommelier. Riders will have the opportunity to mingle with one another, the chefs, and special guests, including leading Tour de France stage winner Mark Cavendish. Additional celebrities who will be in attendance include former British professional road and track racing cyclist Bradley Wiggins and former German professional road cyclist Jan Ullrich.
  • The evening after the ride, athletes can enjoy drinks and hors d’oeuvres at the After Party. The After Party will feature a live painting of Mark Cavendish by local painter Jared Emerson at 21:00. Once the painting is done, there will be a live auction, and 100% of the proceeds will go to the Polk County Community Foundation.


A portion of the revenue from the entire weekend, including the above events, will be donated to the Polk County Community Foundation.
 

www.hincapie.com

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