Nobody needs to be told that excellent events don’t happen by themselves. On the contrary, they call for a detailed plan for excellence behind the scenes as well as what meets the eye for spectators. A strong event is supported by an excellent working relationship with the local sports commission and CVB, as well as several vendors, including photography, housing and medical planning. Other aspects adding to the overall excellence of the competition include proper marketing and the strong pursuit of athletes to participate. Learn about all those things and more in this issue.
This summer, softball makes its triumphant return to the Olympics. The action in Tokyo will be competitive but closer to home, USA Softball is working to grow the game at all levels and keep the sport front and center in the public consciousness. Meet the NGB and learn about its ongoing work. more....