As 2020 wore on and became 2021, people have learned to put on new events in new ways, and we’ve been able to continue our path forward by implementing their ideas and adding our own twists to them. This issue is a testament to that. All our articles all show the evolution of our industry and how it continues to succeed. The finish line for this year is in sight. We made it through this year, but we didn’t do it alone. All of us worked together to bring our economy back to center. Our industry isn’t made up of events; it’s made up of people. And those people were there for us. Let’s continue to be there for one another.
The goal of a contingency plan is to help your business get back to normal after an unexpected event. Being well-prepared means your business will be able to recover faster, minimize damage, protect your brand, avoid a PR nightmare and take care of your employees and customers. Here are questions to ask and strategies to use to craft a plan that works. more....