AFTCO Named Official Sponsor of 2022 MLF Toyota Series and Phoenix Bass Fishing League | Sports Destination Management

AFTCO Named Official Sponsor of 2022 MLF Toyota Series and Phoenix Bass Fishing League

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Mar 21, 2022

Major League Fishing (MLF), the world’s largest tournament-fishing organization, announced today that American Fishing Tackle Company (AFTCO), a family-owned and operated outdoor clothing and gear manufacturer and provider of innovative, performance-driven products, has signed on as an Official Sponsor of the 2022 MLF Toyota Series Presented by A.R.E. and the 2022 MLF Phoenix Bass Fishing League Presented by T-H Marine.  
“AFTCO is extremely excited to expand our support of tournament bass fishing with our new partnership with Major League Fishing,” said Matt Florentino, AFTCO Marketing Director. “We are no stranger to MLF, as AFTCO has maintained a significant roster of top MLF Bass Pro Tour and MLF5 circuit anglers over the years. AFTCO has a longstanding reputation of making gear that simply works. Freshwater and saltwater anglers from coast-to-coast wear AFTCO products because our technical fishing gear keeps them warm, dry and comfortable in any conditions Mother Nature decides to dish out. We are looking forward to kicking off the 2022 season with MLF anglers and fans.”
AFTCO’s current roster of MLF pros includes 2021 Tackle Warehouse Pro Circuit Angler of the Year (AOY) Michael Neal, along with Bass Pro Tour anglers Todd Faircloth, Shin Fukae, Dylan Hays, Russ Lane, Jeremy Lawyer, Jared Lintner and Wesley Strader and Tackle Warehouse Pro Circuit anglers Miles Howe and Tyler Woolcott.
Earlier this year, AFTCO launched new contingency programs for registered MLF anglers, with the opportunity to win up to $50,000 in cash and AFTCO gear throughout the 2022 Toyota Series and Phoenix Bass Fishing League seasons. Participating anglers will also receive an AFTCO Competitor Kit, valued at $85, along with access to an exclusive AFTCO discount.
“We are excited AFTCO has joined our amazing group of sponsors for the 2022 season,” said Randy Gerstenblatt, MLF Senior Vice President of Sponsorship and Media Sales. “AFTCO’s legacy of leadership in conservation-driven initiatives is parallel to MLF’s dedication to improve the quality of life for bass through research, education, fisheries enhancement and fish care. We are certain this collaboration will help both parties continue to advance those efforts and we have high expectations for the upcoming Toyota Series and Phoenix Bass Fishing League seasons.”
AFTCO’s sponsorship includes a strong onsite brand presence at all Toyota Series and Phoenix Bass Fishing League events and during MLF livestreams of the weigh-ins, as well as activation opportunities at MLF5 events, including the Toyota Series Championship Presented by Mercury and the Phoenix Bass Fishing League All-American.
For more information on AFTCO and their performance-driven products, visit www.AFTCO.com. For complete details and updated information on Major League Fishing, its tournaments and sponsors, visit MajorLeagueFishing.com. For regular updates, photos, tournament news and more, follow MLF’s social media outlets at FacebookTwitterInstagramand YouTube.
About AFTCO 
Family owned and operated, the American Fishing Tackle Company (AFTCO) represents unparalleled quality, performance and reliability when it counts most. Worn across the globe, from professional bass-anglers looking to stay dry in an early spring downpour to weekend-warriors seeking protection from the sun's harmful UV rays, AFTCO keeps anglers fishing comfortably.
Reflecting a legacy of firsts, from former Chairman Milt Shedd's pioneering conservation achievements, to the invention of the roller guide and the introduction of the world's first pair of true fishing shorts, AFTCO provides leadership in conservation and innovative products proven to deliver performance on the water. AFTCO’s passion for the outdoors goes beyond product offerings due to an unwavering commitment to help protect fishing resources and angler rights. The Pledge to Protect and Conserveoutlines their commitment to donate 10% of all AFTCO purchases directly to support conservation initiatives.
About Major League Fishing
Major League Fishing (MLF) is the world’s largest tournament-fishing organization, producing more than 250 events annually at some of the most prestigious fisheries in the world, while broadcasting to America’s living rooms on CBS, the Discovery Channel, the Outdoor Channel, CBS Sports Network, the World Fishing Network, and on-demand on MyOutdoorTV (MOTV). Headquartered in Tulsa, Oklahoma, with offices in Benton, Kentucky, the MLF roster of bass anglers includes the world’s top pros and more than 30,000 competitors in all 50 states and 13 countries. In 2019, MLF expanded its portfolio of catch, weigh, and immediately release events to include the sport’s strongest five-biggest-fish format tournament circuits. Since its founding in 2011, MLF has advanced the sport of competitive fishing through its premier television broadcasts and livestreams and is dedicated to improving the quality of life for bass through research, education, fisheries enhancement, and fish care.            

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