Setting the Stage for Success: The Art of Branding Sporting Events
The competition to capitalize on the appeal of sporting events has never been greater. Marketing you...
Mark West is a 15-year veteran in the marketing and advertising industry. As senior writer and marketing strategist at NORTH, Mark works to develop full-service marketing and communication tools for an international roster of sport-related client, which include, sport and event properties, bid cities, host cities and sponsors. NORTH services encompass brand positioning and imaging, writing, design, advertising and new media. You can learn more at www.northdesign.com.
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