How to Successfully Recruit and Manage Volunteers
Regardless of the sport, there is one common denominator in every event – volunteers. How and where ...
Katy Tigchelaar is director of marketing and events for the West Michigan Sports Commission (WMSC), where she oversees the events and marketing departments. Katy joined the WMSC in 2011 as event coordinator. Through Katy’s event management skills, she helped the WMSC manage 882 sporting events and tournaments that attracted more than 1.4 million athletes and visitors, generating $410 million in direct visitor spending since its inception in 2007. Katy serves on the National Association of Sports Commissions (NASC) Site Selection Committee, Education Committee, and Symposium Committee and is a Certified Sports Event Executive.
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