SFIA Staff

SFIA is the trade association:

• For more than 700 sporting goods and fitness brands, manufacturers, retailers, governing bodies, and sports leagues in the industry
• Representing over 3,000 business locations, plants, and distribution centers
• Employing more than 375,000 people
• Generating $150 billion in domestic revenue wholesale sales

SFIA's purpose is to support its member companies and promote a healthy environment for the sporting goods industry by providing access to thought leadership, advocacy and public affairs, research, and member services.