The United States Olympic Committee today announced that The J.M. Smucker Company will be an official sponsor of the 2014 and 2016 U.S. Olympic and Paralympic Teams in Sochi, Russia, and Rio de Janeir...

The total value of the U.S. tennis economy grew by just over 3% last year, up to $5.57 billion. The data is found in the Tennis Industry Association's annual "Economic Index," created to evaluate the ...

Legacy Community Credit Union has signed on as the title sponsor of the 2013 Firestone Indy Lights Race, to be held in April at Barber Motorsports Park.

Mike Gaffaney, the new conventions and sports manager with Travel Lane County, will work primarily with sports planners as he promotes and markets Lane County as a destination for sports events.

Baylor, which offers the only business major in Sports Sponsorship & Sales (S3) in the country, will offer an online publication to help explain real-world business problem-solving, and offer insights...

USA Triathlon today announced supplier-level sponsorship agreements with endurance sports industry leaders Raceday Transport, SelfGrip Athletic Tape and Virtual Race Bags. The partnerships will direct...

Newest U.S. Olympic Committee sponsor counts down to the 2014 Olympic Winter Games in Sochi, Russia, featuring 15 U.S. Olympians, Paralympians and hopefuls at employee celebrations across the countr...

Buffalo Wild Wings announced that it has entered into a partnership with the NCAA. The agreement designates Buffalo Wild Wings as the “Official Hangout of March Madness” and includes marketing, media ...

The United States Olympic Committee and Deloitte announced today that the Warrior Games will be held in Colorado Springs, Colo., May 11-17, 2013.